Photographer St. Anton

No, who people think that as a hotel you have to fill hundreds of beds a day. All in all, you can save a lot of money if you don't hire a hotel advertising agency, but do everything yourself.

But it's also a fact: If you have only 5% less utilization every day because the bandwidth - which advertising agencies cover - is not there, you can calculate for yourself whether the costs for such an agency are justified.

The other side of the coin is that services are often charged at a flat rate, regardless of whether a hotel needs it or whether 50 or 240 beds need to be filled. Maintenance contracts with 7/24 service also cost a fortune. For smaller establishments, 2-3 days would often be enough, and the costs are reduced by 50%. From my point of view you should get a second opinion about what is really needed for your business. Even you often prefer to take more than less, according to the motto: Who knows if I will get it later. But you pay from day one. In this case it is worthwhile to really only take the services that you really need right away. Everything else can be added at any time!


Recommended Posts